
How to Pitch Me
The follow-up that works (and the one that doesn’t)
One good follow-up can revive a dead pitch. Three bad ones will get you blocked.

A tech reporter walks through the three things that make them open an email — and the one that makes them delete it.
I get hundreds of pitches a week. The ones I open have a subject line that reads like a headline I could actually run.
Tell me in one sentence why this is for me and my readers specifically. If I have to guess, I am already gone.

One good follow-up can revive a dead pitch. Three bad ones will get you blocked.

