Perfectly Sliced - May 2023

Spring has sprung and this month we had lots to celebrate. Earth Day had us reflecting on the ways in which some of our clients are helping fight climate change by creating sustainable technologies, and we couldn’t be prouder of the role we play in amplifying their messages across the earth. Whether it’s EV charging stations, ways to eliminate food waste, or environmental initiatives from crypto companies, every project makes a difference.

Earlier this month, SlicedBrand participated in a webinar, alongside other industry experts, shedding light on outstanding PR campaigns impacting climate change. Our VP, Lauren Perry, shared more on our award-winning campaign for Wasteless and discussed driving sustainability forward through PR. How did you celebrate Earth Day this year?

Our clients have been offering a wealth of helpful insights for companies in the tech space. They’ve shared tips on building a healthy workplace culture, getting your AI project over the finish line, and fundraising in today’s fickle market. Here is our selection of must-read articles for you to check out:

Eran Shlomo, Co-Founder and CEO of Dataloop, shares with TechCrunch his top tips on getting your AI project into production and how its best way is to not think about the model – for now.

In his piece on MarketingProfs, Itai Sadan, CEO and Co-Founder of Duda, shares his advice on how to market during a recession and why focusing on your clients is the perfect place to start.

Founder and CEO of Wasteless, Oded Omer, shares on The Food Institute how to use automations and technology to eliminate food waste and optimize revenue.

Edward Balassanian, Founder and CEO of Aimi, shares his 10 tips for successfully fundraising for your startup in a fickle market with All Business. 

On Built In, ROOM3D’s Chief Product Officer and General Manager, Stefanie Palomino, shares different ways to build a healthy workplace culture that ensures your employees feel supported.

Michael Pierce, Co-Founder and CEO of NotCommon, tells Spiceworks how establishing a secure whitelisting process is essential for Web3 platforms because it helps maintain its integrity and protects users from malicious actors.

When they’re not sharing their valuable insights and tips with the tech world, our clients are making headlines for announcing a new Caller ID feature, AI moderation tools, an airdrop campaign, and much more. Check out some of the highlights below.

IOTA’s Multichain partnership and incentivization campaign, distributed coverage on Analytics Insight, U.Today, Cryptonews (again) (again), Investor Observer, The Crypto Basic, Crypto News Flash (again), Invezz, Crypto Monday, Block Builders, Bitcoin Insider (again), Times Tabloid (again), and more.  

Viber’s commitment to privacy and exciting new features dialed up coverage on MSN, BBC News, The Daily Mail, The Sun, Yahoo! Finance, CNET, TechCrunch, Forbes, Office Life, Geektime, iTech UA, The Drum, Online Marketing, Tekdeeps, Tech News Vision, and more. 

Cyber Security’s EV charging stations revved up some brand awareness through articles on International Business Times, Tech Times, Techstory, and more.

Visibility of Duda’s website building platform was optimized on Elegant Themes, 10WebBlog, BloggerPassion, HostPapa, WebHostingSecretRevealed, Vendasta, Visitor Analytics, Agent Advice, SaveDelete, Absolute Gadget, CreatingAWebsiteToday, MarioZa, Pro Well Tech, and more.                         

Aimi’s generative AI music platform found its groove on Forbes, Insider (again), MakeUseOf, Markets Insider (again), TechFirst with John Koetsier, Actualites, Insider Creators, and more.

Qualitest’s acquisition of Q Analysts joined forces with Tech.eu, Walla, UK Tech Exits, FinSMEs, and more.           

Dataloop’s data engine for AI played its way on to The Decoder, NoCamels, Unite AI, The New World of Tech, and more.

Wasteless had its technology combating food waste eaten up by Distrifood, IT Supply Chain, Engineer News Network, Retail Technology Review, ExBulletin, Datex, and more.    

CROWN token project lists its token on global exchange winning coverage on Outlook India, Bitcoin Insider, Yahoo! Finance, AiThority, Yahoo! News, and more.

While another Earth Day is behind us, we must all remember the role we can play every day of the year. PR has an incredibly important role to play in driving forward climate action and that’s why we love working with sustainable companies that are trying to make a change for the better. At the end of the day, we all need to remember to do our part, whether it’s by helping to share sustainable news, recycling, reducing food waste, or conserving energy.