Perfectly Sliced - April 2022

I’m thrilled to start this month’s roundup off with some fantastic news! SlicedBrand has been selected as a finalist for two different categories of PR Daily’s Social Media & Digital Awards. In the Media Relations Campaign category, we are recognized for our work with Wasteless to promote its environmentally beneficial AI technology that reduces food waste, which is one of the largest contributors to climate change. And in the PR Campaign category, we’ve been selected for spreading the word to the world about Xayn’s private search and discovery browser! We are thrilled and honored to be selected alongside some other amazing companies, including Deloitte Global, Warner Media, and more.

Winners will be announced at an award ceremony in May. Cross your fingers for us!

In other news, I recently shared with Forbes some of my top PR tips for DeFi startups, based on my experience working in the crypto and blockchain space for many years. When you’re talking about getting public buy-in on new financial technologies, it’s important for startups in this space to establish credibility through thoughtful thought leadership pieces and media coverage.

Our clients have also been sharing a lot of lessons learned and other tips for companies in the tech space, such as insights on crypto wallet key management, tips for how employees can keep workplace data safe, and advice for digital businesses that are struggling with the loss of third-party cookies. 

Kevel’s Founder and CEO, James Avery, shared his insights on TechCrunch about how companies can win back their ad revenue as Google moves forward with the elimination of third-party cookies on websites.

Zhen Yu Yong, Co-Founder and CEO of Web3Auth, explained on BeInCrypto the risks associated with seed phrases and detailed why the crypto industry needs to find a new standard for key management.

In his piece on YFS Magazine, Artlist’s Head of Creative and Digital, Liran Friedman, offers tips for how creatives can build a successful freelance career and earn enough money to support themselves.

On Hacker Noon, Viber’s Chief Information Officer, Amir Ish-Shalom, stressed the importance of protecting workplace data and offered five ways employees can ensure they are not sharing this data.

In his article on Business 2 Community, Duda’s CEO and Co-Founder, Itai Sadan, detailed e-commerce features that help drive holiday sales for online retailers, including subscription options like recurring billing.

When they’re not sharing their valuable insights and tips with the tech world, our clients are making headlines for their metaverse launches and funding announcements, then making time to  field interviews and net reviews on top media sites. Here are some of the highlights we’re celebrating.

Zilliqa’s visibility soared as it launched Metapolis, its metaverse-as-a-service platform, and its token value rose more than 300%, landing articles on Investing.com, Benzinga, Benzinga Italia, Currency.com, Investors Observer (again), AMB Crypto (again), Coin Desk, Coin Market Bag, Crypto News, Crypto Briefing, Crypto Slate, BTC-ECHO, Coin Journal, Invezz, Coincierge, Bankless Times, CryptoRUs, Blockchain.news, Bitcoin Insider, Investor Place (again), Crypto Ninjas, Coin Republic, CryptoNewsZ, Cointelegraph Spain, Cointelegraph Brasil, FX Street, Crypto Potato, Bitcoin Ethereum News, Forkast, U.Today, Newsroom Post, Bit Degree, Coinscreed, Millenium, The News Minute, Digital Journal, and more.

Blockmetrix’s funding announcement mined a lot of coverage on The Dallas Morning News, Yahoo! Finance, CoinDesk, BuiltIn, Cryptonews.com, CryptoPotato, Invezz, Dallas Innovates, CoinSpeaker, and more.

Interest in Web3Auth skyrocketed as news of the company’s partnership with Polygon Studios was picked up by Yahoo! News, Markets Insider, InvestorPlace, Smart Liquidity, Crypto Ticker, Crypto News, Crypto Post, and more.

Exclusible’s Private Island sales and participation in Metaverse Fashion Week owned the runway with coverage on Vogue, Vogue Brasil, Vogue Italia, Vogue Business, Le Parisien, Glossy, WWD (again), New York Post, Forbes (again), MSN (again), Harper’s Bazaar (again), Marie Claire, ELLE, Yahoo! Life, La Nacion, Cointelegraph, NFTevening, Nate, Fashion United, Cryptonomist, The Asia Business Daily, Seoul Economy, Lorena, Coriere della Sera, Il sole 24 ORE, Liberty Times Net, Lifestyle Asia, FX Street, CNBC TV18, and more.

IOTA continued to make waves in the crypto ecosystem in articles on Cointelegraph, The Motley Fool, Nasdaq, BeInCrypto, AMB Crypto, CNBC TV18, Economipedia, Analytics Insight, Investors Observer, Cryptopolitan, and more.

Viber’s new office in Georgia and its activities in response to the Russia-Ukraine war gained traction on The Guardian, Wall Street Journal, Forbes Georgia, Israel Hayom, Georgia Online, Agenda.GE, Business Media, Startupanz, Times of Israel, The Europe Times, Israel 21c, Trend News Agency, Alfa Vita, MakeUseOf, Business Mirror, News Georgia, On.ge, Business Partner, MENA FN, and more.

The rate of interest in Finoa rose to new heights on Startuprad.io, CryptoSlate, Bitcoin Ethereum News, Crypto News, ZephyrNet, CoinMarketCap, Crypto News Australia, and more.

Metapoly’s Co-Founder, Cindy Jin, and the company’s metaverse made headlines on Authority Magazine, Meta Talkz, Realtize, MENA FN, Morning Lazziness, and more.

We’re floating on air since Cloudways landed reviews and mentions on PC Mag Israel, PC Mag Southeast Asia, Business2Community, ITProPortal, HostingJournalist, TechRadar UK, and more.

Unbabel was the word of the day on Forbes, Protocol (again), Newsbreak, Business Insider, Dinheiro Vivo, SAPO, and more.

Duda ranked high in the media with interviews, reviews, and mentions on The Times of Israel, Business2Community, BuiltIn, SiteBuilderReport, MarTech Series, Learning jQuery, and more.

Coverage of Metanomic’s Hyperspace was out of this world on the SGM Podcast, Solutions with David Ansara, Adventures in AI, Lifewire, Gate.io, and more. 

Zaddy Inu and its philanthropic mission earned its founder, I.P. DA MAN, an interview on Authority Magazine.

There’s a famous saying, sometimes interpreted as a curse, that goes “May you live in interesting times.” For me, it’s a blessing to experience first-hand the exciting technological developments that are paving the way for our digital futures. See you next month!